For many - especially in winter - the act of getting out of our 9-5 ‘uniform’ and into something more comfortable is one made with haste. It’s no wonder, then, that we end up in saggy kneed jogging bottoms, one of your Dad’s old T-shirt that should’ve been thrown out in the '80s, and - let’s face it - probably a pair of slippers (or worse - slipper socks). If there’s a onesie in the mix, maybe just keep that to yourself.
Unfortunately, for many of us, 'I Woke Up Like This' is a proclamation that is both unsurprising and believable, and certainly nothing to be proud of. Rather than to boast looking effortless upon awakening, it's more likely to translate to 'with last night's make up halfway to my cheekbone' or 'puffier than the Michelin Man' for anyone who isn't Beyonce, or a movie star.
For those of you who want to feel less ashamed when opening the door to the postman late on Saturday morning (who even knows if there’s a hole in this t-shirt and how inappropriately placed it could be?) or if you want to make more of an effort for your Netflix Screenings (less sofa slob, more radiant recliner), we’ve compiled a list of our favourite sleepwear and loungewear brands. These brands make staying in your pj’s until early afternoon totally acceptable and will take you from the bed sheets to the breakfast table in effortless style. They offer a comfort and chicness that makes each set socially acceptible both in and out of the bedroom. And the chances are you’ll look and feel better than your housemates or your other half who've already changed into their standard day clothes.
What does the modern woman want from her sleepwear these days? Not an important question maybe, but a question nontheless, and one that has many answers in fact. Most will want comfort, for some its warmth, and others to look or feel good - especially if there's a significant other around to witness your bedhead, or waiting for breakfast in bed (and not wanting to be put off it by the state of you). Here, we've made an edit of our favourite current PJ brands, the styles they offer, and a few ‘lazy girl’ crushes to inspire you to become the morning person you want to be. Lazy girl is the new Lazy boy - which one are you?
Brand: Bodas Nightwear
Why we like them: High quality fabrics Supima cotton from the USA for nightwear, “to make products that women want to wear”, classic and minimal, London born brand.
Brand: SKIN lingerie & essentials
Why we like them: “Skin works with your body and elevates the everyday”, Skin uses soft natural materials and organic cottons and sculpts them into sophisticated, versatile silhouettes to help women simplify their lives and to consume consciously.
Brand: Desmond and Dempsey
Why we like them: These pyjamas basically exist because of love, a story that travels the world in fact. Read the bio about Molly and Joel (the founders of D&D) on their website and tell us you don’t want to have sundays like theirs. Using top quality cotton and exclusive prints designed and hand painted in london by Joel’s brother Christian, these pyjamas are bound to make anyone feel like Julia Roberts in Notting Hill wearing Hugh Grant’s shirt in ‘the morning after’ scene.
Brand: Sleepy Jones
Why we like them: Sleepy Jones is the beautiful brain child of Andy Spade, Anthony Sperduti and Chad Buri. After years of collaborating together for other brands they decided to create a label that designs and make loungewear for people to chill out in. They’re inspired by famously creative people like Picasso who painted masterpieces in his boxers and a robe! Their website states “Sleepy Jones is designed for the quiet moments when we slow down and reconnect. Reading the newspaper in bed, building castles of cardboard and sheets with your children, ordering late afternoon room service.”
Why we like them: YOLKE hatched in the Spring of 2013. Friends Ella and Anna, the girls behind the brand met whilst working at Temperley London back in 2006. By establishing a capsule collection of loungewear and small accessories YOLKE aims to offer classic tailoring and luxe accessories that complement contemporary living.The YOLKE brand and its products are synonymous with high quality and elegant designs. Once reserved solely for the bedroom, pyjamas have made the transition into daywear. No longer needing to choose between comfort and style women can ride the fashion wave whether it be in a full set or separates mix and matched. YOLKE's loungewear collections invite you to give it a try, with all pieces tailored to flatter both in and out of the bedroom.
Brand: Out From Under
Why we like them: Out From Under is an exclusive label at Urban Outfitters, which offers effortlessly comfortable loungewear pieces inspired by nineties grunge. Both boyish and simplistically feminine, Out From Under create a cool vibe, with beautiful, technical and comfortable materials, and subtle, inoffensive colours, making each item acceptible both in and out of the bedroom. We even wear ours whilst travelling, and for long haul flights.
. LAZY GIRL ONE .
Sienna Miller as Nikki . Alfie
. LAZY GIRL TWO .
Sarah Jessica Parker as Carrie Bradshaw . Sex & The City
. LAZY GIRL THREE .
Zooey Deschanel as Jessica Day . New Girl
. LAZY GIRL FOUR .
Lena Dunham as Hannah Horvath . Girls